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Monday, February 7, 2011

SEO Tips: URL Best Practices 2011 Update

As we move into 2011, it is important to remind webmasters and site owners of the importance of URL structure.  While recent discussions suggest that Google may be paying less attention to keywords in URLs, my experience is definitely showing otherwise.  Over the past twelve to eighteen months, I have actually seen keyword placement in URLs to have somewhat of a significant impact on sites that place well in Google's search results.  A search friendly URL and more importantly user friendly URL can go a long way with your optimization efforts.  I have discussed URL best practices in the past but felt that it was time to update and provide some reminders about URL best practices.

Source:- http://www.marketing-jive.com/2010/12/seo-tips-url-best-practices-2011-update.html

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11 comments:

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  4. Useful read, thanks for discussing these URL best practices. Definitely it's a important point that to promote the theme of your site, where possible try to ensure that your URLs accurately reflect the page content.

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  6. Google has frowned upon selling links just for page ranking. If you do plan to have links for advertising purposes, you should always put a nofollow in the link tag. If you do happen to get penalized then you can clean up your site and submit a reconsideration request.

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